When Silverware Takes Flight
When discussing fine flatware, there is no way to continue without mentioning Oneida. As being the force behind such succeeding lines as Easton, Heritage, and Flight, it’s no wonder this company has had such a successful history since its introduction to the world in the early 1900′s. In fact, Oneida was one of the very first joint stock companies in America and has continued to design and manufacture great quality flatware ever since.
In 1846 John Humphrey Noyes established the communal utopian society that is now famous for starting one of the most famous silverware companies in the world. The community relied on its unique and somewhat peculiar belief of perfectionism that helped shape and build the silverware legacy that Oneida is known for today. This is especially true with their Flight line.
Regardless of the groups somewhat strange and unique beliefs, the organization of their belief is what allowed them to be so successful. Though the Oneida name may be steeped in history, the silver products can easily stand on their own without the help of a past riddled with wild accounts and stories. In fact, there are plenty of other reasons to invest in Oneida products for your next possible dinnerware purchase.
One of the first reasons to invest in Oneida is the overwhelming style of the flatware. For example we can look at Oneida’s Flight brand. With an advertising slogan of “form, grace, and style” we can see that with flight this company actually lives up to its claims. This companies style and versatility is continued even beyond its flight brand into its many other lines featuring intelligent design, and a classic contemporary look that will create a timeless piece to your dining collection.
A key factor in the longevity of this brand has been the quality of materials used to make their product. Their many brands of products all feature the highest quality metals without extra substances being cut into the final product to reduce their quality. This means that your investment will last for generations showing off its like new luster without the worry of corrosion.
Not only is Oneida styled well, it also places great importance on its technical design. What that means for you is that each piece has been weighted and aerodynamically designed to fit perfectly and comfortably into your hand. Their designs also place a great deal of importance on functionality which means that your chosen design will be both durable and easy to take care of.
Oneida also offers a “patter for a lifetime” guarantee. This convenient feature means that no matter how long you own your flatware you will be able to reorder your exact design if for some reason part of your collection gets lost or stolen. This is true even if the company has chosen to discontinue your line of pattern.
Oneida also has an open stock policy. Just about everyone has been in the situation where we only lose one spoon or fork and would like to replace them without buying a whole new set to replenish our flatware trays. So, if for example you lose a piece of your flight flatware set, the open stock policy would allow you to buy just one piece of flight rather than having to buy an entire expensive second set of your flight flatware.
Oneida’s original community was known for much more than just silver. Their products at one time spread much further including food, silk, hats, and even animal traps. However, it’s no wonder that with all of these characteristics, the Oneida silver brand was the only thing to survive through religious upheaval, political strife, and even a tornado that just about wiped out the community.
Oneida has truly established a history and name for itself that competes with just about every other brand on the market. This brand truly delivers quality and timelessness that has allowed the company to survive for more than a century, and to probably operate for centuries to come.
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